Do you deal with the media or do you hope to in the near future? This media training workshop will help you go into print and video interviews armed and ready take full advantage of your opportunity!
This interactive training course is specifically designed to give SMEs and entrepreneurs a solid grounding in media interviews and delivering messages. Delegates will learn how to meet the demands of journalists through creating and delivering carefully crafted messages. The course gives an introduction into print and video interviews, with practical exercises, and offers executives the opportunity to build confidence in a safe environment.
- Understanding the media: your objectives balanced with the needs of the media;
- Creating messages: developing useful information from key messages to soundbites;
- Preparing for the interview: controlling your message, avoiding pitfalls;
- Delivery: Making your point stick.
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